I recently conducted a lot of research regarding Buying an online Franchise.
The concept was great, choose a category: mobile telephones, nappies, kettles, fridges – whatever your choice a website would be created. Indeed it was also possible to buy a website off the shelf. The products you sold would be listed and a system for getting your site to the top of the organic search would be initiated using their powerful “successfully proven systems”. I guessed it was an SEO product but I did not guess the madness in the business model. “Only two or three hours per day needed”, “be your own boss”, “work from a beach in the Caribbean”, “earn as much as you want!” The idea is that you can buy a website say for £5000 and you are guaranteed to generate £50,000 in a year or your money back.
Sounds too good to be true? Of course it is. (more…)